TOTAL REV $88.01M
TOTAL EXP $73.37M
NET $14.65M
TOTAL EXP $73.37M
NET $14.65M
Investment Profile · FY 2019
University of South Carolina-Columbia
Columbia, South Carolina · NCAA Division I-FBS · Public, 4-year or above · Enrollment 26,119
ZIP 29208 · IPEDS unitid 218663
Revenue Percentile (Division)
77th
77th
Key Financial Metrics · 2019
Total Revenue
$88.01M
Total Expenses
$73.37M
Net Result
$14.65M
Unique Athletes
276
Revenue & Expense Trend (2015–2019)
Revenue
Expenses
Expenses
Gender Investment Allocation
Men’s programs 93.6%Women’s programs 6.4%
$82.41M
$5.61M
$5.61M
Enrollment Trend (2015–2019)
Total
Men
Women
Men
Women
Total enrollment grew by 2,791 (12%) from 2015 to 2019.
Sport Program Investment
Revenue by sport
Football
$69.26M
Basketball
$13.36M
Baseball
$1.97M
All Track Combined
$1.07M
Softball
$573.9K
Soccer
$462.9K
Swimming and Diving
$455.3K
Volleyball
$261.6K
Tennis
$220.5K
Golf
$187.3K
Expense by sport
Football
$34.17M
Basketball
$15.16M
Baseball
$3.48M
All Track Combined
$4.25M
Softball
$2.15M
Soccer
$3.19M
Swimming and Diving
$2.72M
Volleyball
$1.8M
Tennis
$2.01M
Golf
$1.68M
Sport-by-sport profile table
| Sport | Men | Women | Revenue | Expense | Net |
|---|---|---|---|---|---|
| Football 7 | 117 | 0 | $69.26M | $34.17M | $35.08M |
| Basketball 2 | 16 | 31 | $13.36M | $15.16M | $-1.8M |
| Baseball 1 | 39 | 0 | $1.97M | $3.48M | $-1.51M |
| All Track Combined 3 | 80 | 159 | $1.07M | $4.25M | $-3.17M |
| Softball 16 | 0 | 22 | $573.9K | $2.15M | $-1.58M |
| Soccer 15 | 28 | 34 | $462.9K | $3.19M | $-2.72M |
| Swimming and Diving 18 | 25 | 43 | $455.3K | $2.72M | $-2.26M |
| Volleyball 26 | 0 | 19 | $261.6K | $1.8M | $-1.54M |
| Tennis 22 | 7 | 10 | $220.5K | $2.01M | $-1.79M |
| Golf 8 | 8 | 8 | $187.3K | $1.68M | $-1.49M |
| Equestrian 34 | 0 | 43 | $145.9K | $2.07M | $-1.93M |
| Beach Volleyball 32 | 0 | 20 | $53.2K | $694.9K | $-641.6K |
Participation & Revenue-per-Athlete
Revenue / Unique Athlete
$318.9K
Athletes Tracked
276
Top Sport Share
Football · 78.7%
Program Count
12
Unique men
117
Unique women
159
Per-sport slots
709
Multi-sport coeff
2.57x
Coed men
—
Coed women
—
The program has 276 unique athletes filling 709 sport roster slots — a 2.57x multi-sport coefficient indicating extensive cross-sport participation.
Division & Classification Context
- Classification
- NCAA Division I-FBS
- Sector
- Public, 4-year or above
- Total Enrollment
- 26,119
- Revenue Tier
- Upper quartile (77th pct.)
- Peers in Division
- 127 schools
- Peers in South Carolina
- 37 schools
Peer Benchmark
| Peer School | State | Revenue | Net | Δ vs. subject |
|---|---|---|---|---|
| University of North Carolina at Chapel Hill | NC | $88.89M | $19.53M | $880.2K |
| University of Southern California | CA | $86.79M | $15.71M | $-1.23M |
| University of Virginia-Main Campus | VA | $90.55M | $18.56M | $2.54M |
| Clemson University | SC | $85.06M | $-4.23M | $-2.95M |
| University of Illinois at Urbana-Champaign | IL | $91.59M | $28.06M | $3.57M |
Financial Ratios & Investment Lens
| Metric | Value | Definition |
|---|---|---|
| Subsidy Rate | 0.0% | Expense shortfall as % of revenue |
| Revenue / Enrollment | $3.4K | Athletic revenue per enrolled student |
| Expense Ratio | 83.4% | Expenses as % of revenue |
| Top Sport Share | 78.7% | Revenue concentration in top program |
| Division Percentile | 77th | Revenue rank within NCAA Division I-FBS |