TOTAL REV $68.29M
TOTAL EXP $60.53M
NET $7.76M

Investment Profile · FY 2019

University of Missouri-Columbia

Columbia, Missouri · NCAA Division I-FBS · Public, 4-year or above · Enrollment 20,637

ZIP 65211 · IPEDS unitid 178396

Revenue Percentile (Division)
65th

Key Financial Metrics · 2019

Total Revenue
$68.29M

Total Expenses
$60.53M

Net Result
$7.76M

Unique Athletes
281

Revenue & Expense Trend (2015–2019)

20152016201720182019

Revenue
Expenses

Gender Investment Allocation

Men’s programs 77%Women’s programs 23%

$52.57M
$15.72M

Enrollment Trend (2015–2019)

20152016201720182019

Total
Men
Women

Total enrollment contracted by 5,272 (-20.3%) from 2015 to 2019.

Sport Program Investment

Revenue by sport

Football

$34.7M

Basketball

$14.62M

All Track Combined

$2.97M

Swimming and Diving

$2.65M

Baseball

$2.45M

Volleyball

$2.17M

Soccer

$1.88M

Softball

$1.72M

Gymnastics

$1.49M

Wrestling

$1.48M

Expense by sport

Football

$28.64M

Basketball

$12.92M

All Track Combined

$2.97M

Swimming and Diving

$2.65M

Baseball

$2.45M

Volleyball

$2.17M

Soccer

$1.88M

Softball

$1.72M

Gymnastics

$1.49M

Wrestling

$1.48M

Sport-by-sport profile table

Sport Men Women Revenue Expense Net
Football 7 120 0 $34.7M $28.64M $6.06M
Basketball 2 16 14 $14.62M $12.92M $1.7M
All Track Combined 3 95 161 $2.97M $2.97M $0
Swimming and Diving 18 31 33 $2.65M $2.65M $0
Baseball 1 40 0 $2.45M $2.45M $0
Volleyball 26 0 15 $2.17M $2.17M $0
Soccer 15 0 32 $1.88M $1.88M $0
Softball 16 0 25 $1.72M $1.72M $0
Gymnastics 9 0 17 $1.49M $1.49M $0
Wrestling 28 39 0 $1.48M $1.48M $0
Golf 8 7 9 $1.46M $1.46M $0
Tennis 22 0 6 $699.8K $699.8K $0

Participation & Revenue-per-Athlete

Revenue / Unique Athlete
$243K

Athletes Tracked
281

Top Sport Share
Football · 50.8%

Program Count
12

Unique men
120

Unique women
161

Per-sport slots
660

Multi-sport coeff
2.35x

Coed men

Coed women

The program has 281 unique athletes filling 660 sport roster slots — a 2.35x multi-sport coefficient indicating extensive cross-sport participation.

Division & Classification Context

Classification
NCAA Division I-FBS
Sector
Public, 4-year or above
Total Enrollment
20,637
Revenue Tier
Above-median (65th pct.)
Peers in Division
127 schools
Peers in Missouri
52 schools

Peer Benchmark

Peer School State Revenue Net Δ vs. subject
Arizona State University-Tempe AZ $68.2M $-6.14M $-94.2K
Mississippi State University MS $68.01M $9.46M $-276.7K
University of Mississippi MS $68.85M $-6.48M $557.1K
University of Pittsburgh-Pittsburgh Campus PA $68.89M $6.2M $597.6K
Oklahoma State University-Main Campus OK $69.01M $17.3M $720.2K

Financial Ratios & Investment Lens

Metric Value Definition
Subsidy Rate 0.0% Expense shortfall as % of revenue
Revenue / Enrollment $3.3K Athletic revenue per enrolled student
Expense Ratio 88.6% Expenses as % of revenue
Top Sport Share 50.8% Revenue concentration in top program
Division Percentile 65th Revenue rank within NCAA Division I-FBS

Source: U.S. Department of Education — Equity in Athletics Data Analysis (EADA). Fiscal year 2019. Last updated April 18, 2026.